Course overview
Executives are expected to make decisions about AI and data without necessarily being technologists. That gap is dangerous in both directions: leaders who defer entirely to specialists lose control of strategy, while those who dismiss the technology fall behind. This course gives strategic leaders the understanding they need to direct AI and big data with confidence.
Participants examine AI and big data in the strategic landscape, the core concepts a leader must grasp, and how data drives better decisions. The course then covers leading digital transformation with AI, the ethics, governance, and risk that come with it, and AI-enabled innovation leadership, using documented cases throughout.
Why this matters
AI is reshaping competitive dynamics across industries, and the strategic risk of ignoring it now outweighs the risk of adopting it. But adoption fails without leadership that understands what the technology can and cannot do, and who is accountable when it errs. Leaders who grasp both the potential and the limits set realistic, winning strategy, work that pairs with the decision focus of the AI-Driven Business Decision-Making course.
What you will be able to do afterwards
By the end of the course, participants will be able to:
- Assess the strategic impact of AI and big data on your industry.
- Grasp the core concepts of AI, machine learning, and big data.
- Use predictive and prescriptive analytics in executive decisions.
- Lead AI adoption and the organizational change it requires.
- Govern AI responsibly and drive innovation through it.
Course outline
Unit 1: AI and big data in the strategic landscape
The unit sets out what is at stake strategically.
- Understanding the impact of AI on industries.
- Big data as a driver of digital transformation.
- Key global trends and emerging opportunities.
- The strategic risk of ignoring data-driven change.
Unit 2: Foundations of AI and analytics for leaders
Participants build the concepts a leader needs.
- Core concepts of AI and machine learning.
- Big data technologies and ecosystems.
- Business cases for analytics adoption.
- The executive's role in enabling a data culture.
Unit 3: Data-driven decision-making
The unit turns data into executive decisions.
- Using predictive and prescriptive analytics.
- Turning raw data into actionable insight.
- Tools and dashboards for executives.
- Ensuring the accuracy and reliability of data.
Unit 4: Leading digital transformation with AI
Participants study leading adoption.
- Building a roadmap for AI adoption.
- Managing change and organizational alignment.
- Integrating AI into strategy and operations.
- Overcoming barriers to adoption.
Unit 5: Ethics, governance, and risk in AI
The unit covers governing AI responsibly.
- Addressing bias and transparency.
- Legal and regulatory considerations.
- Cybersecurity and data protection.
- Building trust in AI-enabled decisions.
Unit 6: AI and innovation leadership
Participants examine AI as a source of advantage.
- Driving innovation through AI applications.
- Identifying disruptive opportunities.
- Case studies of successful AI innovators.
- Embedding innovation in the organization.
Unit 7: Building an AI-ready organization
The closing unit turns strategy into capability.
- Assessing organizational AI readiness.
- Building data and AI talent.
- Aligning investment with strategic goals.
- A roadmap for sustained AI advantage.
How the course is delivered
The course combines structured teaching with documented cases and guided discussion of AI strategy and governance. Concepts are explained in business terms for senior leaders, so participants leave able to direct AI with confidence. No technical background is required.
Who should attend
The course suits executives and senior managers, board members, strategy and transformation leaders, and functional heads who must make decisions about AI and data. No technical background is assumed.
About EuroQuest International Training
EuroQuest International Training is an international training provider founded in 2015, with a catalog of more than 1,000 courses delivered to over 15,000 participants. Headquartered in Bratislava, EuroQuest runs courses across a network of European and regional training hubs and focuses on practical, current, and professionally relevant content.
Frequently asked questions
Is this course technical?
No. It is written for senior leaders and explains AI and big data in business terms, focusing on strategy, adoption, governance, and value rather than on building models.
What will I be able to decide differently?
You will be able to judge where AI genuinely creates advantage, question the claims made for it, set a realistic adoption roadmap, and hold the organization accountable for using it responsibly.
Does it cover the risks and regulation of AI?
Yes. Ethics, bias, transparency, regulation, and data protection are treated as core leadership concerns, since these determine whether AI adoption succeeds or creates liability.
Related courses
- AI and Emerging Technologies in Business Innovation
- AI Ethics and Responsible Data Use
- Data Strategy Development for Enterprises
- Augmented Analytics and AI-Driven Insights
Register for this course
To reserve a place or request an in-house session for your team, contact EuroQuest International Training and our team will help you confirm dates and details.
All Course Dates & Locations
27 dates · 14 cities · Sep 2026 – May 2027