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Explore the psychological drivers of financial decision-making. This 5-day course equips participants with tools to understand investor behavior, biases, and market dynamics.

London

Fees: 5900
From: 23-03-2026
To: 27-03-2026

London

Fees: 5900
From: 27-04-2026
To: 01-05-2026

London

Fees: 5900
From: 29-06-2026
To: 03-07-2026

Behavioral Finance and Investment Psychology

Course Overview

Traditional finance assumes rational decision-making, yet real-world markets show that emotions, biases, and psychology often dominate. This Behavioral Finance and Investment Psychology Training Course provides insights into how human behavior impacts investment strategies, market trends, and risk perceptions.

The course covers cognitive biases, emotional influences, heuristics, and behavioral portfolio theory. Participants will analyze case studies of market anomalies, bubbles, and crashes through the lens of behavioral finance, and learn how to design strategies that account for investor psychology.

By the end of the program, attendees will be able to recognize psychological biases in themselves and others, improve investment decision-making, and apply behavioral insights to financial strategy.

Course Benefits

  • Understand the psychology behind financial decisions.

  • Identify and mitigate investor biases.

  • Apply behavioral theories to investment strategies.

  • Analyze market anomalies using behavioral insights.

  • Improve risk perception and portfolio management.

Course Objectives

  • Define behavioral finance principles and applications.

  • Identify cognitive and emotional biases in investment.

  • Apply behavioral models to portfolio design.

  • Analyze real-world market bubbles and crashes.

  • Develop strategies to counteract irrational behaviors.

  • Integrate behavioral insights into risk management.

  • Benchmark global practices in behavioral finance.

Training Methodology

The course combines lectures, case studies, group discussions, and behavioral simulations. Participants will explore real market events and test investment decision-making frameworks.

Target Audience

  • Investment managers and financial analysts.

  • Portfolio managers and wealth advisors.

  • Risk and compliance professionals.

  • Executives seeking to understand investor psychology.

Target Competencies

  • Behavioral finance and investment psychology.

  • Investor bias recognition and mitigation.

  • Behavioral portfolio theory.

  • Decision-making and risk perception.

Course Outline

Unit 1: Introduction to Behavioral Finance

  • Difference between traditional and behavioral finance.

  • Historical evolution of behavioral finance.

  • Importance in modern markets.

  • Case examples of irrational behaviors.

Unit 2: Cognitive Biases in Investment

  • Anchoring, overconfidence, and confirmation bias.

  • Loss aversion and prospect theory.

  • Representativeness and framing effects.

  • Real-world examples in financial markets.

Unit 3: Emotional Influences on Investment Decisions

  • Role of emotions in market behavior.

  • Herd mentality and momentum investing.

  • Fear, greed, and risk-taking.

  • Case studies of emotional decision-making.

Unit 4: Behavioral Portfolio Theory and Applications

  • Principles of behavioral portfolio theory.

  • Diversification from a behavioral perspective.

  • Risk tolerance and investor segmentation.

  • Designing behaviorally-informed portfolios.

Unit 5: Market Anomalies and Behavioral Explanations

  • Bubbles, crashes, and overreactions.

  • Behavioral explanations of market inefficiencies.

  • Investor sentiment and market cycles.

  • Lessons learned from financial crises.

Unit 6: Mitigating Biases in Investment Strategy

  • Tools for bias awareness and reduction.

  • Decision-making frameworks for investors.

  • Role of financial advisors in behavioral coaching.

  • Behavioral nudges and policy implications.

Unit 7: Future of Behavioral Finance

  • Integration with AI and big data.

  • Behavioral insights in robo-advisory platforms.

  • ESG investing and behavioral preferences.

  • Roadmap for applying behavioral finance in practice.

Ready to understand the psychology of financial markets?
Join the Behavioral Finance and Investment Psychology Training Course with EuroQuest International Training and gain the expertise to integrate behavioral insights into investment strategies.