The Influencer Marketing and Brand Partnerships course in Jakarta teaches marketers how to collaborate with influencers and create brand partnerships that drive engagement and growth.
From:
13-07-2026
From:
07-09-2026
Course Overview
Influencer marketing and brand collaborations are now critical drivers of awareness and trust in the digital era. This Influencer Marketing and Brand Partnerships Training Course provides participants with the tools to identify the right influencers, build authentic partnerships, and execute campaigns that deliver measurable results.
The course explores influencer selection, negotiation, campaign design, ROI measurement, and long-term partnership strategies. Participants will also analyze case studies of successful global collaborations and practice building influencer engagement plans.
By the end of the program, professionals will be prepared to design influencer and partnership strategies that align with brand objectives and consumer expectations.
Course Benefits
Identify and collaborate with the right influencers.
Design authentic and results-driven campaigns.
Strengthen brand awareness and credibility.
Measure campaign performance and ROI.
Build sustainable brand partnerships.
Course Objectives
Define influencer marketing and brand collaboration principles.
Apply frameworks for influencer identification and selection.
Develop negotiation and partnership management skills.
Integrate influencer strategies into digital marketing.
Use analytics to measure campaign effectiveness.
Build long-term influencer and brand alliances.
Analyze global influencer marketing case studies.
Training Methodology
This course blends expert-led lectures, case studies, group activities, and influencer campaign simulations. Participants will design and present influencer partnership strategies.
Target Audience
Marketing and brand managers.
Digital and social media professionals.
Business development and partnership managers.
Executives aiming to leverage influencer marketing.
Target Competencies
Influencer campaign design.
Partnership development.
ROI measurement in influencer marketing.
Strategic collaboration management.
Course Outline
Unit 1: Introduction to Influencer Marketing
Defining influencer marketing and brand partnerships.
Evolution and impact on digital marketing.
Key benefits and risks.
Case studies of influencer-driven success.
Unit 2: Identifying and Selecting Influencers
Criteria for influencer selection.
Micro, macro, and celebrity influencers.
Tools for influencer identification.
Practical exercise: influencer mapping.
Unit 3: Designing and Executing Campaigns
Building authentic influencer content.
Multi-channel influencer strategies.
Legal and contractual considerations.
Campaign execution frameworks.
Unit 4: Measuring ROI and Effectiveness
KPIs for influencer marketing.
Tools for tracking engagement and reach.
Analyzing campaign ROI.
Group activity: performance dashboard design.
Unit 5: Building Long-Term Partnerships
From one-off campaigns to ongoing collaborations.
Co-creation and joint brand initiatives.
Managing relationships for mutual value.
Future trends in influencer partnerships.
Ready to grow your brand with powerful collaborations?
Join the Influencer Marketing and Brand Partnerships Training Course with EuroQuest International Training and gain the expertise to design authentic influencer strategies and sustainable partnerships.
The Influencer Marketing and Brand Partnerships Training Courses in Jakarta provide professionals with the strategic insights and practical frameworks needed to leverage influencer collaborations and partnership programs that enhance brand visibility, engagement, and trust. Designed for marketing managers, social media specialists, brand strategists, PR professionals, and business leaders, these programs focus on understanding how influencer ecosystems and partnership opportunities contribute to modern marketing success.
Participants explore the foundational principles of influencer marketing, including influencer identification, audience alignment, authenticity assessment, content collaboration frameworks, and performance measurement. The courses highlight how strategically selected influencers—ranging from micro to macro creators—can extend brand reach, shape consumer perceptions, and drive measurable campaign outcomes. Through real-world case studies and hands-on exercises, attendees learn how to negotiate influencer agreements, design creative briefs, and structure campaigns that reflect brand values and objectives.
A significant portion of the program focuses on brand partnership strategies, examining how co-branding initiatives, sponsorships, affiliate programs, and strategic collaborations can provide mutual value for both brands and partners. Participants study partnership evaluation methods, contract considerations, value exchange models, and integration of digital engagement tools to amplify reach. The curriculum also addresses best practices for monitoring partnership performance, managing long-term collaborations, and ensuring alignment with evolving market expectations.
These influencer marketing and brand partnership training programs in Jakarta integrate global best practices with insights tailored to Indonesia’s vibrant social media landscape and active digital culture. As one of Southeast Asia’s most dynamic influencer markets, Jakarta offers an ideal backdrop for exploring creator-led strategies and partnership-driven brand growth.
By attending these training courses in Jakarta, professionals gain the expertise to develop impactful influencer campaigns, build strategic partnerships, and optimize collaborations for long-term brand success. Upon completion, participants are equipped to lead initiatives that enhance brand credibility, deepen consumer engagement, and strengthen market competitiveness.